Customer profiles, order management, segmentation, automation, and analytics. Built for WooCommerce. Runs in a fast external dashboard.
Start Free TrialGrowffinity gives WooCommerce store owners the tools to understand customers, manage orders, and grow revenue without slowing down their site.
Every feature is designed for e-commerce. No adapting generic CRM tools. No forcing your data into someone else's model. And because Growffinity runs externally, you get all of this without adding load to your WordPress database.
Know your customers beyond their email address.
Every customer in Growffinity comes with a complete profile built from their WooCommerce activity. No manual data entry. No piecing together information from multiple sources.
Every order, every product, every transaction in one place
Automatically calculated based on actual purchase data
See how often customers buy and spot changes in behavior
Track spending patterns over time
Understand which products and categories each customer prefers
Add your own context and organize customers your way
See the complete history of each customer's interactions
Generic CRMs give you contact records. Growffinity gives you customer intelligence. When you can see lifetime value, purchase patterns, and product preferences at a glance, you make better decisions about who to prioritize and how to engage them.
Manage orders without living in wp-admin.
Growffinity isn't just a customer database. It's a full order management system that lets you handle day-to-day operations without constantly switching back to WordPress.
See every order across your store in one clean interface
Move orders through your fulfillment workflow directly in Growffinity
Monitor where orders are in the process without digging through WooCommerce
Keep your team aligned with notes attached to orders
Build orders directly in Growffinity when needed
Spot trends in what's selling and when
Plugin-based CRMs treat orders as an afterthought. Growffinity treats them as central to customer relationships. Because in e-commerce, orders aren't just transactions. They're the foundation of everything you know about your customers.
Group customers by what they actually do.
Static lists and manual tags only get you so far. Growffinity builds dynamic segments based on real purchase behavior that update automatically as customers act.
What products or categories they've bought
High-value customers vs. one-time buyers
Recent purchasers vs. customers going cold
Frequent buyers vs. occasional shoppers
Big spenders vs. bargain hunters
Customers interested in specific parts of your catalog
Combine conditions to build precise audiences
Define your segment criteria once. Growffinity continuously evaluates customers against those criteria and updates segment membership automatically. When a customer's behavior changes, their segments update. No manual list management.
Segmentation drives personalization. When you can identify your best customers, your at-risk customers, and your high-potential customers automatically, you can treat each group appropriately. Better targeting means better results from every marketing effort.
Automate emails and actions based on customer behavior.
Growffinity includes workflow automation built around the events that matter for WooCommerce stores. Send automated emails, organize customers, and trigger actions when customers do things.
Automation eliminates repetitive work and ensures consistent follow-through. When a customer places their first order, they get a welcome email. When someone hits a high-value threshold, they get tagged as VIP. When an order completes, a follow-up sequence begins. The right actions happen automatically.
Send targeted emails to your customers.
Growffinity includes email campaign functionality so you can reach your customers directly from the same platform where you manage them. No need to export lists to external tools.
Create email campaigns targeting specific customer groups
Use your dynamic segments to send relevant messages to the right customers
Send to manually curated groups you've built through workflows or direct assignment
See how campaigns perform with your audience
Your CRM knows your customers better than any external tool. Lifetime value, purchase history, behavioral segments. When you can send campaigns from the same platform that holds this intelligence, targeting gets sharper and results get better.
Use the email infrastructure you prefer.
Growffinity doesn't lock you into a proprietary email system. Connect your preferred email provider and send through infrastructure you control.
Popular, reliable, scales well
Cost-effective, especially if you're already on AWS
Modern alternative with solid deliverability
Coming soon for maximum flexibility
Email deliverability depends on sender reputation. By using your own email provider, you build and control that reputation. You're not sharing infrastructure with thousands of other users. You also get cost flexibility, choosing the provider that fits your volume and budget.
Understand your business through your customers.
Growffinity includes analytics built specifically for e-commerce. Not generic charts. Not vanity metrics. Actual insights into customer value and store performance.
See LTV across your customer base with breakdowns by segment, acquisition period, and behavior
Track how customer groups perform over time to understand retention and value trends
Identify customers showing signs of disengagement before they disappear
Monitor how revenue flows through your customer base
Spot seasonality, trends, and anomalies in buying behavior
Compare how different customer groups contribute to your business
Most WooCommerce stores fly blind on customer analytics. They know total revenue but not where it comes from. They know order counts but not customer value. Growffinity gives you the metrics that actually help you make decisions about marketing, inventory, and growth.
Your WooCommerce data, always current.
Growffinity stays in sync with your WooCommerce store automatically. No manual imports. No scheduled batch jobs. No stale data.
Connect Growffinity to your store through the WooCommerce REST API or use our optional lightweight sync plugin. Once connected, your customer, order, and product data flows to Growffinity automatically. New orders appear in real time. Customer profiles update as activity happens.
A CRM is only useful if the data is accurate. Growffinity's sync ensures you're always working with current information. And because you can connect via API without installing anything on your site, there's zero impact on your WordPress performance.
Fast CRM without the WordPress overhead.
This isn't a feature you'll see in a dropdown menu, but it shapes everything about how Growffinity works.
Plugin-based CRMs run inside WordPress. They add database tables, execute queries in wp-admin, and consume server resources. As your store grows, they slow down your backend.
Growffinity runs externally. The CRM lives in its own optimized infrastructure. Your WordPress database stays lean. Your wp-admin stays fast. Your hosting costs stay stable.
Growffinity doesn't add tables to your WordPress database
Opening your CRM doesn't bog down wp-admin
Scale your customer base without upgrading your WordPress hosting
Growffinity's interface is optimized for speed, not constrained by WordPress
Your CRM scales separately from your store infrastructure
Performance isn't a luxury. Slow wp-admin costs you time. Slow frontend costs you sales. Growffinity gives you powerful CRM tools without making you choose between features and performance.
Not adapted. Not integrated. Built.
Every feature in Growffinity was designed for WooCommerce from the start. The data model matches e-commerce. The workflows match store operations. The analytics match what store owners need to know.
Not deals, not opportunities, not custom objects. Actual orders with line items, statuses, and fulfillment data.
Not leads, not contacts, not accounts. Customers with purchase history and lifetime value.
Product and category data informs segmentation and analytics, not just order totals.
Lifetime value, cohort analysis, purchase frequency. Not pipeline stages and deal values.
Generic CRMs make you translate your business into their language. Plugin-based CRMs understand WooCommerce but compromise on performance. Growffinity gives you both: native WooCommerce understanding and external performance.
Yes. Growffinity includes all features in every subscription. No tiered feature sets, no add-on purchases, no unlocking capabilities at higher price points.
Tags are manual labels you apply to customers. Segments are dynamic groups based on behavior criteria. Tags stay until you remove them. Segments update automatically as customer behavior changes.
Growffinity provides built-in e-commerce analytics. Custom reporting beyond the included dashboards depends on your plan. The standard analytics cover what most stores need without configuration.
Yes. Webhook actions let you trigger external systems when automations fire. This allows integration with email platforms, notification services, and other tools in your stack.
New orders and customer updates sync in real time. Historical data imports when you first connect your store. The speed depends on your store size, but most stores complete initial sync within minutes to a few hours.
Yes. Add team members to your Growffinity account without per-user fees. Everyone accesses the same customer data, orders, and analytics.
Growffinity handles email directly. You can send email campaigns to segments and groups, plus automated emails through workflows. You connect your own email provider (SendGrid, AWS SES, or MailerSend) so you control deliverability and costs.
Using your own email provider means you build your own sender reputation rather than sharing with other users. It also gives you cost control and flexibility. Most stores already have an email provider or can set one up quickly.
Explore Growffinity with your own store data. Connect in minutes, no commitment required.